Trademarks

Secure Your Brand’s Future—Book Your 15-Minute Discovery Call with Our Trademark Dream Team™ Today!

Congratulations! You’re about to take an exciting first step toward securing your brand, and it all begins with our 15-minute discovery call. This is not just any call—it’s an essential step for business owners like you who are considering trademark security but have questions about the process before making a purchase. What Is a Discovery …

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What is a Trademark and Why Does It Matter for Businesses?

A trademark is an essential element for any business looking to establish a strong brand identity. In the simplest terms, it’s a distinctive sign, symbol, phrase, or design that sets your products or services apart from others. Think of it as your brand’s signature—something that instantly tells customers, “This is us.” Whether it’s a logo, …

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Are you working with a freelancer or an independent contractor? You need to read this.

In light of Labor Day Weekend, we reflect on the importance of labor. It’s also a good opportunity to discuss the legal contracts that govern the relationship between employers and employees: Work for Hire Agreements and Non-Disclosure Agreements (NDAs). Let’s start with, Work for Hire Agreements.   A Work for Hire Agreement is a contract …

Are you working with a freelancer or an independent contractor? You need to read this. Read More »

We’re not loving it! McDonald’s loses ‘Big Mac’ Trademark Battle in EU!

What the MAC? Just recently I read a global Trademark article that surprised me. This article presents the case of David vs. Goliath, where McDonald’s in the EU was challenged by an Irish fast-food chain called Supermac’s in a legal battle. What Happened? McDonald’s recently lost a legal battle in the EU against an Irish …

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Securing Your Brand: A Testament to Leading by Example

In the realm of business and entrepreneurship, securing your intellectual property is a non-negotiable. R.J. Pierce Law Group P.C., CEO Rosezena J. Pierce, exemplifies this principle by practicing what she preaches—securing her brand through a series of registered trademarks. Walking the Talk I, Atty. Rosezena J. Pierce, known as “The Biz Lawyer,” has made it …

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How to Grow Your Trademark Portfolio: A Comprehensive Guide

Ever wondered what a Trademark Portfolio is and why your business needs one? We’ve been talking about the importance of getting a trademark for your business, but as mentioned in our previous email, trademarking isn’t a one-time thing. If you’ve been following us, you’ve seen how we emphasize how big business moguls like Beyoncé, LeBron …

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Trademark Therapy: 5 Tips for Staying Calm During the Trademark Application Process

The Trademark application process may seem like a daunting task, especially for someone who doesn’t have a legal background and while you have to handle all your other business operational tasks.  Today we would like to address that by giving you “5 Tips for Staying Calm During the Trademark Application Process”  Tip #1 Understand About …

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Understanding Intellectual Property

In the industry of intellectual property law, various mechanisms are in place to protect creators, inventors, and business owners. These mechanisms—trademarks, patents, copyrights, domain names, and business names—serve distinct purposes and protect different aspects of intellectual property. Understanding the nuances among them is crucial for anyone looking to safeguard their inventions, artistic works, or brand …

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What Is the Difference Between a Trademark and a Service Mark?

What Is the Difference Between a Trademark and a Service Mark? Your brand’s intellectual property (IP) will likely be the most valuable asset you own. It distinguishes your products and services from competitors and helps establish your brand. When registering these properties, though, you may come across the terms “trademark” and “service mark.” What are …

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