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Sip on This Trademark Tea®: Robin Thicke Sued for Posting Paparazzi Photos of… Himself?

Yes, you read that right. Singer Robin Thicke is being sued by photo agency BackGrid USA—not for stealing lyrics or infringing on someone’s trademark, but for posting two paparazzi photos of himself on Instagram. Now here’s the legal twist: it doesn’t matter that he’s the person in the photos. What matters is who owns the …

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The Trademark Tea® Talk Show Is Brewing a Movement—and You’re Invited to Witness the Launch

There’s a shift happening in how we talk about brands. No longer just about visibility and followers, the conversation is moving toward something deeper: ownership, strategy, and legacy. And leading that shift is The Trademark Tea® Talk Show—a powerful new series debuting on the IHQ Network via Radii+, created to spotlight what it really takes …

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How to Conduct a Proper Trademark Clearance Search (and Why Google Isn’t Enough)

Launching a new brand or product? One of the most crucial steps you must take is a trademark clearance search. It’s your best defense against costly disputes, rebranding headaches, and lost market opportunities. But here’s the hard truth: A quick Google search isn’t a clearance search—and it won’t secure your brand. Why Google Alone Won’t …

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Preparing for Licensing, Franchising, or Acquisition? Your Trademark Portfolio Will Be Reviewed.

When a brand reaches a point of expansion—whether it’s launching a franchise, signing a licensing deal, or exploring acquisition—executives and legal teams often focus on growth strategy. But there’s one critical question potential partners, buyers, and investors will ask: “Are your trademarks in order?” Think of Your Trademarks Like Property Titles If your brand is …

Preparing for Licensing, Franchising, or Acquisition? Your Trademark Portfolio Will Be Reviewed. Read More »

Your Brand is Expanding—But Is Your Trademark Portfolio Keeping Up?

Think of your brand as a growing estate. As your business expands into new territories—whether that’s launching a new product line, entering a new market, or securing a high-profile collaboration—you’re not just adding value. You’re acquiring land. But here’s the real question: Are you putting a fence around that land? At R.J. Pierce Law Group, …

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Brand Security in the Age of AI: My Latest Feature in Forbes

I’m thrilled to share that I’ve been featured once again in Forbes—and this time, we tackled a topic that every modern entrepreneur needs to take seriously: brand security in the era of artificial intelligence. The article, titled “AI Is Changing Branding. Here’s How To Protect Your Trademark,” dives into how AI is reshaping not just …

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Why DIY-ing Your Trademark Application Can Cost You More in the Long Run

Embarking on the journey of trademark registration is a pivotal step in safeguarding your brand’s identity. While the allure of a do-it-yourself (DIY) approach may seem cost-effective, it often conceals potential pitfalls that can jeopardize your brand’s security. Understanding the complexities of trademark law and the registration process is crucial to making informed decisions. The …

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Behind-the-Scenes: What Sets RJP Apart (According to Our Team)

  We pride ourselves on offering a client experience that goes beyond standard legal services.  Here’s what our team members see as the key reasons why clients choose R.J. Pierce Law Group, based on their own interactions and client feedback: Client-Focused Approach: Lolita and Antoinette, our Associate Trademark Attorneys see how clients consistently mention feeling …

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