I’m thrilled to share that I’ve been featured once again in Forbes—and this time, we tackled a topic that every modern entrepreneur needs to take seriously: brand security in the era of artificial intelligence.
The article, titled “AI Is Changing Branding. Here’s How To Protect Your Trademark,” dives into how AI is reshaping not just how we build brands—but how vulnerable those brands can become if the right legal safeguards aren’t in place.
To be invited back to a platform as globally respected as Forbes is an incredible honor. I’m beyond grateful—not just for the recognition, but for the chance to elevate this critical conversation at a time when it’s more relevant than ever.
So many founders are focused on the creative, flashy side of launching a business: the name, the look, the vibe. But too often, the legal foundation of that brand—securing the rights to your trademark—is left for later. In today’s AI-driven world, “later” might already be too late.
In the interview, I had the chance to highlight:
- The rise of AI-generated content and how it’s increasing trademark risks.
- How founders and creatives can build layered brand security strategies, from early filing to enforcement.
- Why securing your IP in digital and global markets (yes, even the metaverse!) is no longer optional.
Bottom line: If you haven’t secured your brand legally, you may not actually own it at all.
To every entrepreneur, creator, and visionary reading this: don’t wait. Build the business, yes—but secure the brand, too.
A big thank you to @Forbes for shining a light on this issue and for continuing to champion conversations that empower business owners to secure what they’ve worked hard to build.
📖 Read the full article here: AI Is Changing Branding. Here’s How To Protect Your Trademark
Let’s keep building—and let’s make sure it actually belongs to you.
#Forbes #Trademarks #AIandBranding #BrandSecurity #Entrepreneurship #RosezenaPierce #RJPierceLawGroup
